A few days ago, I had a conversation with another student from Texas Tech. While telling her about my current job, waitressing, she asked: “Why don’t you get a big girl job over the summer?” A job as a waitress is not very respected, especially by people who have never worked in the restaurant […]Read more "Why Waitressing is a Great Pre-public Relations Job"
My Name is Kelly and I am a Twitter Addict Throughout this semester, my online and digital public relations class has been a constant reminder how important my online presence is. Whether you are retweeting someone else’s content or posting your own thoughts on a blog, the content you share online is tied to your […]Read more "My Name is Kelly and I am a Twitter Addict"
Using Data Visualization to Tell Your Story Instagram still reigns in my book as “Best App Ever”. I use my iPhone as a camera more than a telephone and love sharing my photos online. Filters take me from a sleep-deprived college kid to a model in half a second. With the website SimplyMeasured, Instagram users […]Read more "Using Data Visualization to Tell Your Story"
My Totally Meta Online Post About My Personal Online Posting We are living in an online world and I am an online girl. I use the World Wide Web to learn many things such as Drake lyrics and how to effectively fold a fitted sheet. But with graduation approaching quickly, I realize that I need […]Read more "My Totally Meta Online Post About My Personal Online Posting"
You Gotta Work(Flow) Creating content for a brand that posts online regularly can be difficult. Whether you are still trying to find an online voice for your brand or are already creating consistency with multiple employees, creating a workflow can ease the struggle of maintaining an online presence. So what is a workflow? work·flow ˈwərkflō/ […]Read more "You Gotta Work(Flow)"
Lowe’s ‘Builds’ Online Engagement Lowe’s Home Improvement is one of the top tier retail stores in North America for appliances, tools, gardening supplies and much more. Demonstrating exemplary social media strategies, Lowe’s continuously builds relationships with it’s customers outside of the stores. By posting DIY projects on Facebook, sharing photos of interior design ideas on […]Read more "Lowe’s ‘Builds’ Online Engagement"
Creating the Perfect Call-To-Action Calls to action are used by many brands to ask something of customers. With online media, it is easy to ask your followers to act. Whether it is to purchase a product, comment on a post or sign a petition, a trustworthy brand can potentially change the behavior of followers […]Read more "Creating the Perfect Call-To-Action"